Kateryna

Katya is a creative specialist who knows not only words, but also how to use creativity. Her professional path started 5 years ago with creating product descriptions for Prom and Rozetka marketplaces, where she honed her skills in writing persuasive and concise texts. After taking specialized courses, Katya mastered SEO copywriting and started working with brands in various industries. It is her creativity that helps her turn complex ideas into clear and engaging stories.

    Kateryna
    Author's articles
    How personalized search works and why you should consider it
    How personalized search works and why you should consider it
    How personalized search works and why you should consider it
    4 days ago
    Soft 404 — why Google thinks your pages don’t exist and what to do about it
    Soft 404 — why Google thinks your pages don’t exist and what to do about it
    Soft 404 — why Google thinks your pages don’t exist and what to do about it
    1 week ago
    What is Entity-Based SEO and why entity relationships became more important than LSI with AI
    What is Entity-Based SEO and why entity relationships became more important than LSI with AI
    What is Entity-Based SEO and why entity relationships became more important than LSI with AI
    1 week ago
    Why does a competitor with a poor website rank higher? The impact of domain age, behavioral factors, and offline promotion on search rankings
    Why does a competitor with a poor website rank higher? The impact of domain age, behavioral factors, and offline promotion on search rankings
    Why does a competitor with a poor website rank higher? The impact of domain age, behavioral factors, and offline promotion on search rankings
    1 week ago
    What Is untargeted traffic and how to deal with it
    What Is untargeted traffic and how to deal with it
    What Is untargeted traffic and how to deal with it
    2 weeks ago
    Negative SEO from competitors — how to recognize if someone wants to sink your site
    Negative SEO from competitors — how to recognize if someone wants to sink your site
    Negative SEO from competitors — how to recognize if someone wants to sink your site
    2 weeks ago
    Microcopy in SEO — how button text can influence user decisions
    Microcopy in SEO — how button text can influence user decisions
    Microcopy in SEO — how button text can influence user decisions
    2 weeks ago
    A/B testing in SEO — how to test hypotheses correctly
    A/B testing in SEO — how to test hypotheses correctly
    A/B testing in SEO — how to test hypotheses correctly
    3 weeks ago
    Content marketing trends in 2026
    Content marketing trends in 2026
    Content marketing trends in 2026
    3 weeks ago
    Website disappeared from search — 7 main causes and a quick recovery algorithm
    Website disappeared from search — 7 main causes and a quick recovery algorithm
    Website disappeared from search — 7 main causes and a quick recovery algorithm
    1 month ago
    All about website security: why it can affect your search engine rankings
    All about website security: why it can affect your search engine rankings
    All about website security: why it can affect your search engine rankings
    1 month ago
    What are Orphan Pages and why you should look for them on your site
    What are Orphan Pages and why you should look for them on your site
    What are Orphan Pages and why you should look for them on your site
    1 month ago
    Zombie pages on your website: who’s dragging your traffic down?
    Zombie pages on your website: who’s dragging your traffic down?
    Zombie pages on your website: who’s dragging your traffic down?
    1 month ago
    Can you promote PDF files?
    Can you promote PDF files?
    Can you promote PDF files?
    1 month ago
    Comparison Pages: how competitor Comparison Pages help capture «hot leads»
    Comparison Pages: how competitor Comparison Pages help capture «hot leads»
    Comparison Pages: how competitor Comparison Pages help capture «hot leads»
    1 month ago
    SEO website promotion
    Google Ads
    Website Development
    Implementation of CRM
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